Topics ranging from nutrition and fitness to campaigning for change, TikTok is the ultimate platform for short-form mobile videos. TikTokers typically film snappy videos, using effects, filters, on-screen captions and music, using hashtags and categorising to get discovered by users. Our ever-changing best practices and influencer marketing drive performance on the newest platforms. Moburst helps brands over-deliver on growth goals. Now, there are no limits to what you can do on TikTok, maintaining the emphasis on incorporating music. This concept carved the app into the platform it is today. Starting out as ‘Musical.ly’ and launching first in China back in 2014, it was largely used for dancing, viral challenges, and lip-sync videos. TikTok is a video-sharing social media platform that allows its users to create looped videos. If you are running a business or looking to market your product on social media platforms, TikTok marketing is a great way to take your brand to the next level.įind out how TikTok advertising has grown into the ultimate marketing powerhouse it is today and how top TikTok marketing companies can help you market your business and boost your brand awareness. TikTok has become one of the most popular apps available on the market, widening its user demographic and therefore motivating more businesses to implement TikTok marketing strategies to grow their brand. Did you know TikTok has about 100 million active users each month in the US alone? And did you also know that the TikTok app itself has been downloaded over 2.6 billion times?
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